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Tag Archives: youtube
Trying to set up an online presence for your group or organization? Here’s some basics to think about.
One: Include a blog on your website that has new content on a regular basis.
This first step is key to a better social media presence, because it influences your search engine rankings. Better search engine rankings draw more traffic to your site, as do good keywords, and if your blog features information about the group, it’s pretty much guaranteed to have the appropriate keywords.
Establish realistic criteria for “regular”: daily? weekly? biweekly? What can you actually expect to do?
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Last week I talked about how blogging on Youtube can benefit writers, so I wanted to cover some of the Youtube basics necessary for a writer who wants to learn how to use it for self promotion. If you’re already technically savvy, much of this will already be obvious to you. Continue reading →