Tag Archives: david langford

Why Titles Matter

The writer can’t afford to throw away the possibilities of the title, there’s just too much chance to set the hook in the reader there with the right cast. Make your lure beautiful, jingly with poetic principles, flashy or intricate or if you’re among the most daring, something so simple and beautiful in its form that it’s irresistible. Load it with the sensory or weight it with muscular verbs, but make it pull the reader in so your first three paragraphs can render them helpless and absorbed and yours for the story. Continue reading

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