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Tag Archives: creating an online presence
For Writers: 5 Quick Ways to Increase Your Blog’s Discoverability
Writers get told they must blog, but not a lot of advice about it. I’ve talked about this more than once, most notably in Do Writers Need to Blog? No. and How to Blog Without Really Trying But Still Managing Not to Be Half-Assed About It but another thing to think about beyond the content you’re producing is whether or not your readers are finding it.
If you have a blog, take a moment and type your name into a search engine. If your blog doesn’t appear on the first page of results, you have a problem. The further down the page it is, the harder it is for a reader to find it. Type ‘Cat Rambo’ in and you should see this blog on the top of the list, along with other links that go to me rather than that taxi driver with a cat named Rambo who drives around with his cat in the backseat or the Cat Rambo featured in an article about underwater pumpkin carving.
So — if you’re not on that first page –how do you remedy that? Here’s five ways to make your blog more effective by making it more discoverable when people come looking for you.
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Your Online Presence: Is It Fun At Parties?
I’ve updated my book, Creating an Online Presence, and it’s part of this Storybundle of writing books. Since the Internet moves at the speed of pixels, I had a lot of work to do with the update, and it included adding a few essays. Here’s one of those additions, talking about how you present yourself online.
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Storybundling the Write Stuff
I have several maxims that I have developed over the course of my writing career. One of them is, “If Kris Rusch invites you into a project, you say yes.” Because Kris is one of the people who understands independent publishing and its possibilities, and she is a savvy, savvy marketer.
When Kris came and asked about including my book Creating an Online Presence in a Storybundle, I was thrilled and also a little panicked, because I knew it had to be updated before it went in there. Too much had happened on the Internet in the two and a half years since I’d first put it up. I was also flattered that she thought the book was worth including, because I value her opinion.
And the truth is, if you’re a writer, you do need to at least think about this stuff enough to make an informed decision. If you’re being traditionally published, your publisher will probably expect you to be helping out with the marketing in the form of social media or other Internet efforts. Every book launch, for example, seems to involve a slew of guest blog posts and similar promotions.
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Posted in publishing
Tagged #sfwapro, #thewritestuff, creating an online presence, kristine rusch, storybundle, the write stuff
12 Comments
Catching My Breath and What’s Coming Up
Most of the last couple of months has been focused on one of several things: finishing the beta draft of Hearts of Tabat, finishing up the second edition of Creating an Online Presence for Writers, sorting through details for the release of Altered America: Steampunk Stories, or SFWA’s Nebulas Conference, which took place midmonth in Chicago, and which I blogged about last week.
So here’s what my summer schedule looks like.
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How I Use Instagram
Still working frantically on the update for the Creating an Online Presence for Writers book, plus prepping for this weekend’s online class. One big change since the last version is Instagram‘s rocket upward in popularity. Here in 2016, it is … Continue reading
Posted in classes & workshops
Tagged creating an online presence, social media for writers
15 Comments